I am so grateful to be a woman living in the United States at this time in history. While it’s true, there are still a lot of inequities for women in our society, we are so lucky to live in a county where it is possible for a woman to truly create the life of her dreams through entrepreneurship. However, just because the opportunity for success exists does not mean all women will be able to bring their dreams to fruition. Why is it some women entrepreneurs succeed in creating a lucrative brand, and others do not? [Read more…]
We live in a world where everyday there are more and more options available to us, especially for women. It used to be that as a woman your two main career choices were either nurse or teacher. Nurses and teachers happen to be my personal heroes so I’m not knocking those professions. Now, however, a woman can choose to be just about anything her heart desires. This is a great improvement, but it comes with its own set of challenges. With so many options it can be hard to choose a direction. Wouldn’t it be great if there was some magic wand you could wave that would just point you in the right direction? Well, there is and it’s call personal branding.