Are You Happy?

Have you ever heard the phrase, “Do what you love and the money will follow?”

I used to think that was a sweet, albeit unrealistic saying. I mean, I was an opera singer for goodness sake. I poured my whole heart and soul into it and never made any real money.

Admittedly, I never made it to the Met and perhaps if I had had more artistic success, I would be singing a different tune right now. (Sorry, couldn’t resist that one….)

However, what I’ve come to realize is, doing what you love truly IS the path to joy and abundance. The trick is, most of us are not completely dialed in to what we want and perhaps more importantly WHY we want it.

Even though I passionately love, love, love singing (I mean I really love it), when I was younger, my singing meant something very different to me.

It meant a way out.

There’s’ no way at the age for 20 I could have told you from what exactly I was trying to escape. I just knew I thought singing was going to be my ticket to happiness.

Here’s what I thought singing would do for me….

-give me validation.
-make me famous.
-provide me with lots of money (when I got famous).
-make me feel important.
-make me feel beautiful.
-bring me adoration.
-bring me praise.
-bring me recognition.
-make me popular.

If you’ve ever had the lovely opportunity to have a laryngoscope shoved down your throat, that’s a long tube with a camera attached, you would know your vocal chords are tiny. On average, they’re only about 12-24 mm’s long and 3-5 mm’s thick. That’s it.

When I think of all the pressure I was putting on those two, teeny folds, sheesh, of course, there was NO WAY they could stand up to the pressure!! How could something so small and delicate possibly carry the weight of my entire happiness? Obviously, they couldn’t.

I know there are fabulous singers who had/have just as many misguided, neurotic motivations to be performers as I did who went on to have fabulous careers. I think it’s fair to say there are a LOT of messed up, extremely “successful” artists out there. But I couldn’t do it. My body wouldn’t let me.

The more I WANTED “it,” the tighter I got. I remember very clearly trying to sing in a masterclass where my jaw got so tight, I literally could not open my mouth. How’s that for your body trying to tell you something?

Believe me when I tell you, it was extremely painful. I felt like a leopard without spots. Why would God give me this gift if I couldn’t use it?

The problem was I was asking something of my singing it could never give me. I was begging it to show me I was lovable, but there’s no way it could because deep down, I didn’t believe it. I treated singing like an insecure teenager treats her wardrobe. I was riddled with self-loathing and insecurity.

Luckily, all the pain and disappoint I felt drove me to find answers. “Why is this happening to me? How can I feel better? Is there something else I should be doing with my life?”

I began an intense journey of self-discovery and healing that continues to this day. Obviously, I stopped pursuing a professional singing career to become an entrepreneur, however, the story doesn’t stop there.

I recently had a major epiphany.

For the past several months, I’ve been waking up depressed, not in a full-on depression kind of way, but generally down. I know a lot of happiness tools, so usually by mid-morning my mood improved. However, it was starting to really bother me to start my day this way.

Again, I began asking myself, “Why is this happening to me? How can I feel better? Is there something else I should be doing with my life?”

The answer came back a big YES!

I realized I had been operating my business to some degree in the same way I used to approach my singing, looking for outside validation. I was trying to figure out just the right program, meme, photo or blog post that was going to get people to respond to me. Don’t get me wrong, I am all for marketing and promoting your business, but my flavor of outside-in approval was rearing it’s ugly head again and reeking havoc on my happiness.

I’ll admit, it totally sucked to come to this realization, but I am sooooo grateful because it brought me back to myself.

I know that I know that I know when you honor who you are first, you create happiness and abundance which is why I have decided to make some changes in they way I do things around here.

Don’t worry, I’m still going to give tips and concrete strategies to build your business, but I am also going to be talking a LOT more about holistic success. Because YOU are a whole person. If you are not happy and healthy, you will never create the kind of business that lights you up and makes you money at the same time.

Your business needs to be an expression of who you are at your most creative, expressive, talented, intelligent, LOVING core. When you create a business from that place, you understand why and how you are here to serve. You build a true tribe that loves you and hangs on your every word.

I have spent the past 30 years learning how to love, honor and express who I am to be happy and prosperous. I want to help you do the same.

I can tell you from personal experience, if you don’t create your business in alignment with your deepest desires, it will mess with your mojo. Believe me, I know. On the flip side, if you do, it’s sunshine and roses Baby! (Did I mention I woke up in a good mode today?:)

If you’d like to know how to create a business that makes you happy and profitable, CLICK HERE=>bit.ly/ProfitStratgy

Until next time, here’s to hitting all your high notes.
xo

Are You Doing Whatever It Takes?

Do you have a big dream? What is it? Exactly. Can you articulate it right now in great detail? How does it make you feel when you see your vision in black and white? Pretty awesome I bet, excited and raring to go.

Now let me ask you how do you feel when you think about all the work it’s going to take to bring your vision to fruition? Do you suddenly feel scared or overwhelmed wondering how the heck you are going to get from where you are now to where you want to be?

The next time someone asks you what you do, say “Whatever it takes.”- Lewis Howes.

I’m going to let you in on a little secret, if you want to achieve anything great, you have to learn to love the pain. Now before you shoot darts at me, let me explain.

Entrepreneurship is a battle zone. There are challenges at every corner AND it is the most exhilarating ride of your life. If you only love the highs, you are going to come down crashing, hard, and more than likely quit before you get to paradise. You have to learn to embrace the lows for what they will DO for you in the long run.

Even though I’m not an athlete or in stellar shape, I’m big into exercising. I go at least 5 times a week to the gym. I’m up every morning at 5:00 am and on the treadmill or at the weights by 5:30 am. Do I love getting up in the middle of January when it’s 10 degrees outside and the sky is black? Well…. actually, I don’t mind it. I know I am going to feel way better about my day if I go. I know in an hour, I’m going to be on a runner’s high or feeling tight and pumped after doing double sets.

But it’s not just the “what I’ll get afterwards” that makes me feel good. It makes me feel good to know I am doing whatever it takes to get what I want. When I am sweating, out of breath and my legs are burning, I know I am doing the work that needs to be done.

If staying in shape were easy, everyone would be thin and fit, but it takes work. And if it were easy to build a successful, profitable, meaningful business, everyone would be doing that too. However, it IS possible. There can be a pot of gold at the end of your rainbow, you just have have to keep at it.

You may be thinking, “I am already doing whatever it takes and I’m still not where I want to be.” Well then, I’m sorry to say,  you’re are not doing whatever it takes. I’m not implying you are not working hard, I’m sure you are, but unless you’ve achieved your goal already, what you’re doing either isn’t working or it isn’t working yet. There may be more you have to do.

Before you throw in the towel, here are some tips to keep you on track for success: [Read more…]

Magic Mike Path To Success

It’s hot out there and along with the high temps come the steamy summer box-office hits. This year Magic Mike XXL takes the cake, beef-cake that is. You have to be living under a rock not to know this sexy sequel is in theaters now. The pictures have been EVERYWHERE. (Hey, I’m not complaining!)

Now whether or not a male-stripper romp is your cup of tea, one thing you have to admit is those fellas are r-i-p-p-e-d. No one, not even Magic Mike himself gets washboard abs without extreme dedication and sacrifice.

We often overlook the hard work actors put into these roles when the final product is so campy. We only see them at press junkets and premiere parties and we think they have it sooo good.

The truth is, they do have it good. They’re living large, making a LOT of money, staying at the best hotels and rubbing shoulders with other smart, beautiful and creative people. However, success didn’t just fall into their laps, they made their own magic.

I read an interview in People Magazine recently with Channing Tatum and he talked about some of the challenges he had to overcome on his journey to Hollywood fame. In high school, he struggled with ADHD and dyslexia which made academics harder for him than most. He went to college, but ended up dropping out when he started getting modeling opportunities.

What Channing did however, that was wicked smart was he leaned into his strengths and KEPT TRYING.

“I was playing the lottery left and right, I just accidentally kept running into a winning ticket.”–People Magazine

Of course he kept running into a winning ticket! He kept putting himself in positions where he had the greatest chance of having his assets noticed and appreciated. One opportunity led to the next and eventually his momentum started snow-balling.

As entrepreneurs, it’s easy to look at industry leaders and envy their successes, but there’s no need. YOU can have massive wealth and recognition as well. It won’t be Easy-Street, but if you’re smart and persistent, you can make your own luck.

“Luck is a matter of preparation meeting opportunity.”–Seneca

Here are few tips to help get you center stage: [Read more…]

The Summer Of Desire

“The Summer of Desire” It sounds like a steamy romance novel and well, it is sort of… Or maybe I should say it could be. It could be YOUR sultry story.

As entrepreneurs we are hard-wired to be ambitious. It seems like every waking hour is dedicated to thinking about how to build our businesses. “How can I reach more clients? What products should I develop? What training course will help me get to the next level? Should I use Infusionsoft or Ontraport?” And the list goes on…

This may surprise you, but thinking too much can be detrimental to your success. Being overly analytical stymies creativity and leaves no room for the heart. Of course, you need strategy to stay on track and you need grit to get the work done, but all work and no romance leaves Jane a boring and mediocre fem-bot. What you need is a little intrigue. Oh, la, la!

Passion is the fuel for all great endeavors@HeatherPoduska (tweet this)

Passion takes your breath away. Passion gives your vision wings. Passion makes your feel alive.

Passion can also help you feel fully expressed when doing something you love. When you love what you do, your imagination can kicks in to high gear and you become wickedly innovative. That’s how great brands are birthed and fortunes made.

How did the rose ever open its heart and give to this world all of its beauty?
It felt the encouragement of Light against its being; otherwise we all remain too frightened. -Hafiz

For many of us, the idea of leading a more passionate life sounds great, but we get stuck in our heads. We want more joy, but we don’t know how to access the part of ourselves that will lead to greater fulfillment. I’ll admit, even for the most enlightened pleasure-seekers, navigating a path to our molten core can be challenging in a world filled with iphones and incessant alerts. Thankfully, we have summer.

I invite you to take advantage of the heat and sun to allow your desires to percolate. Use this time to massage your deepest longings and give credence to their callings. If you do, you may find answers to questions you never even thought to ask and your business will take on new life and meaning.

Here are a few suggestions to help you ignite your flame this summer: [Read more…]

Mind the Gap

I need more clients. How am I going to make more money this year? I’m stuck. Maybe I should try calling myself a success coach instead of a brand strategist or a business coach…wait, what I really am is a healer, but what about the money part… got it, people will really like profit strategist…

Gosh, I don’t know. What I do know is everyone else seems to be doing so wwwweellll. What’s wrong with me??????

Have you ever had those feelings? Come on, fess up. If you are an entrepreneur, I’m sure your brain has been flooded with monkey chatter at different times. I know mine sure has. And I know it happens to beginners and veterans alike. “Look at Suzie Q over there, she just crossed the 7-figure line and I’m stuck here at $500K. What wrrroonnggg with me?”

Well, the good news is, there’s nothing wrong with you. You are not broken. There is no mortal defect in you make-up. You are just fine. In fact, you are right where you need to be.

“Yeah, right. I’m stuck and this sucks. Don’t tell me I’m where I need to be.”

Sorry, but it’s true. If you are stuck and feel shitty, that’s great! It means things are working as they should. Life, the universe, your higher-self whatever you call it is telling you it’s time for a change. If you felt fantastic all the time, you would never GROW.

Let me repeat that: g-r-O-W-WW-WWW!

Think back to when you were a young teenager. Things started to feel very uncomfortable. You’d get cranky. Your clothes didn’t fit the same way any more. Your face would break out and your body started erupting in all kinds of crazy ways and places. Let’s face it, it’s not the prettiest time of life. But going through puberty did not mean there was something wrong, it was exactly what was suppose to happen to prepare you for the next phase of development.

It’s so easy to immediately point the finger back at ourselves. We are less-than, not enough. Not smart enough, fast enough, connected enough, thin enough, pretty enough. We’re not with the right coach or in the right networking circles. We’re not writing the right kinds of blog articles or creating the right kinds of products.

Chill out. Just give yourself a break.

What if instead of beating yourself up for not being where you want to be yet, you decided to be kind to yourself? What if you started to honor yourself for being tuned-in enough to know you want something different? What would that look like?

Maybe you would sleep more so you have more energy or find a new mentor to get a fresh outlook. Maybe you would go to a florist to soak up the beautiful fragrances to feed your inner artist. Or just maybe you would just allow yourself to cry into your pillow, grab a bowl of ice-cream and watch Keeping up with the Kardashians. Who cares! You would be listening to your inner voice to see what needs are surfacing. 

The point is to mind the gap from where you are now to where you think you want to be with love. Self-chiding only brings constriction. What you want to do is mine more of yourself. Bring forward more of your gifts. Hone and refine your skills. Why would the genius of your inner child want to come out and play if you are screaming at her all the time?

So here’s your mission should you choose to accept it:

1. Bless the gap. Say a little invocation for feeling so crappy. It’s a sign you are ready for an up-level.

2. Look for the misalignment. What part of you feels like it’s not being expressed at the highest level to support your goals?

3. Make an invitation to play. Create a fun and safe environment to allow for your creativity to surface. Criticism squishes creativity which is where all the answers lie.

4. Get what you need. If you are stuck it’s only because there is something you don’t know or don’t know how to do yet. You can complain about it and stay a victim, or you can advocate for your dreams.

Everything you need is within your reach. You just need to open your hand and accept it.

Thus endeth the lesson:)

xo

 

 

Your feedback is music to my ears!

How do you deal with your inner critic? Would love to hear your strategies!

Post your answers below in the comments or find me on Facebook.

If you would like to use this article on your website or ezine, feel free! Just be sure to include the following:

Heather Poduska is a brand strategist, business coach and opera singer who helps entrepreneurs and small business owners create client attractive brands, polished brand images and brand communication strategies to increase their visibility and impact in the marketplace and grow their businesses.

 

Love Yourself Rich



I’m in the mood for love…and here’s why.

It’s Valentine’s Day, the day for sweethearts and romance, but the real reason I’m in the mood for love is because it’s the best, fastest way to create a truly abundant life.

I have found over and over with both myself and my clients the biggest impediment to reaching the next level of success is always linked to some aspect of not  fully loving yourself.

It may sound mushy, but there’s just no way you can show up as a magnetic, dynamic force if you are not embracing yourself. You know why? Because human beings are feeling creatures.

Our emotions dictate our thoughts and our thoughts dictate our actions, so if we are being critical of ourselves or not honoring who we are, it shows. And where it shows the most is in our results.

On the other hand, when you are in alignment with your authenticity, you feel comfortable expressing yourself and enjoy being in your own skin, that shows too. You begin to make major strides toward your big goals.

You also experience more confidence, a greater sense of personal power and much more joy. And here’s the kicker, more people want to be a round you. It’s a no-brainer. When you love yourself, you’re more attractive on every level.

We all have our ups and downs, but it’s crucial to protect our self-worth. If we do not value ourselves, neither will anyone else.

Here are some tips to keep the fire burning in your relationship with the most important person in your life, YOU! [Read more…]

You’ve got to believe…

Ah the holidays…

As much as I moan and groan about the frantic pace of this season, there always comes a wonderful moment that makes it all worth while.

It usually happens when the kids are home playing games, Christmas music is playing and I’m making cookies. I get a warm, fuzzy feeling. It’s the feeling we all long for around this time of year, something magical.

Who knows, maybe it’s an illusion. Maybe I am kidding myself into thinking life is grand when really I have just fallen into a candy-coated haze that is blinding me to harsh reality, but I don’t think so.

I know I worked hard to achieve this moment. The tinsel didn’t hang itself. I did it and now we get to enjoy it.

Sometimes it can feel frantic in our businesses too. We worry we’ll never see the light at the end of the tunnel and wonder if what we’re striving for is an unattainable fantasy. Is all the hard work even worth it?

It is worth it. The sugar-plum ending is possible, but you’ve got to believe, Virginia. You’ve got to BELIEVE!

Most of us stop short of our dreams because we lose faith. Things get difficult, we hit a rough patch and start to doubt ourselves. We don’t see results right away and start to think they will never come.

You’ve got to have faith.

Faith requires us to believe in things we cannot yet see. When you imagine what you desire, your subconscious goes to work on your behalf. Like a kid putting an order in to Santa Claus, your mind releases a minion of tiny elves to make your dreams come true.

However, your dreams are powered by consistent belief. Turn off the belief and you cut the plug to the magic. Think about farmers who plant crops in the spring. If they gave up because they didn’t see immediate results, the seeds would never grow. They have faith in the process however, so they keep watering and tending their fields and end up with a bountiful harvest.

As anyone who has dared face the mall in December will tell you, keeping a positive attitude can be difficult, but don’t give up too quickly. Your dream may not turn up exactly as you had envisioned, but it will still be wonderful. You wished for a pony, but Santa knew you’d never clean the stall. Instead, he brings you a Porsche. Don’t you just love Santa?:)

My dream was and still is to sing at the Met some day. It’s unlikely to happen at this point, but I’m not giving up hope. What has come as result of keeping this wish in my heart has been a deeply fulfilling business and new opportunities to use my voice I could have never anticipated.

What is your dream? Are you holding it fast to your heart? Or do you need a dose of inspiration?

Here is my recipe for a truly magical business:

  1. Think like a kid.
  2. Imagine your dream in vivid detail.
  3. Ask for what you want.
  4. Work your patootie off while you wait.
  5. Believe it will come to you.

*A pinch of eggnog never hurt either:)

Do those things and who knows where you’ll be this time next year!

Until next time, here’s to hitting all your high notes.

xo

Heather

 

How to Lose a $40,000 Deal in 10 Seconds.

How awesome would it be to have a client walk in your door ready to lay out $40,000 for your product or service?Now imagine how bad it would feel to lose that same client within seconds. That’s exactly what happened to several car salesmen last weekend.

Our family is in the market for a new car. We’ve had the same mini-van for the past 9 years. Even though I’m a little nostalgic about getting rid of the car we brought our babies home in, I’m pretty psyched to be getting something that doesn’t have gummy bears lodged in the seats.

For me, part of the fun of getting a new car is doing the research. I love watching the sleek marketing videos, imaging what it would be like to zip down the road in one of those shiny new rides.  My kids are a little bit older now, so maybe we can get away with something besides a mini-van. Maybe…

Whatever we end up with, I want to be wowed. If it’s a mini-van, I want it to be decked-out so I don’t feel so much like Mommy-from-the-Block. Don’t get me wrong, I love being a mom. I just wish there was a way to look slightly more cool driving back and forth to soccer practice.

I also want to be wowed by the actual experience of buying the car. It’s not something you do everyday, so I want it to feel special. With our short list in hand, we went off to do some test driving.

It would be an understatement to say we are motivated buyers at this point. We’ve probably waited a good 6 months longer than we should have to get this project going. The old girl has served us well, but her time has come. I am ready and excited for an upgrade.

As we head out the door, [Read more…]

How to avoid repelling high-paying clients

Last weekend my beautiful niece who just graduated from film school came up from New York to help me shoot video for a project I am creating. We had so much fun running around Boston shooting in different locations.

I had been looking forward to doing this for weeks, but in the time leading up to the shoot I had gotten very busy. I knew I needed to do a lot of prep so I wouldn’t waste time once we started, but I had just been so slammed that some things had fallen through the cracks. I found myself scrambling the night before to write the script.

Funny enough, I thought I really nailed it. Hey, maybe pressure is really the best editor! Well, not quite…

Just to be sure it was a wonderful as I imagined, I read my masterpiece to my husband for some feedback. I know, I know, asking a spouse for constructive criticism is not always the best idea, but Mr. P is usually pretty good about it. And I know he wants me to succeed, so I was anxious to hear his thoughts.

Of course, I thought he might tweak a word here or there, but otherwise say, “Wow, Honey, you knocked it out of the park!” Not so much.

What he said instead really surprised me. [Read more…]

What are you waiting for?

When I was a kid, my mom had this very cool pink pajama set. It had palazzo bottoms and a filmy top a la “I dream of Jeannie.” You can imagine,  as a girlie girl, I used to love putting that thing on and playing all kinds of make-believe. Even though it wasn’t something my mom really ever wore, I still always had to ask permission to play with it.

Because it wasn’t something I could grab on a whim, I would covet that pinkalicious guise. It would make me sad or even angry that my mom was keeping it from me. After all, if she knew how wonderful it made me feel, why wouldn’t she just give it to me? I guess maybe she imagined wearing it to some cool retro pool party in them there hills of northern Wisconsin.

Don’t you just hate it when you have to wait for what you want? Or worse yet, when you have to ask someone one else to give you something you crave? I know, I sure do. I hate it. I hate the feeling of being at the mercy of someone else’s judgment.

As kids, we need to have our parents monitor our decisions. Believe me, I have three kids and the words “You need to ask permission first.” have passed my lips many, many times. For example, “You have to ask permission before you use my Channel lipstick to paint flames on your face for action figure day at camp.”

Most of the time when I require my kids to ask permission for something it is to keep them safe. I wouldn’t want them going off where I didn’t know where they were or using a really sharp knife and risk cutting themselves. It’s all well-intentioned, but here’s the thing. Kids need that kind of supervision , adults don’t.  However, as adults most of us are are still waiting for others to give us permission to do and have what we want.

For entrepreneurs all this waiting can be deadly. [Read more…]

Are we there yet?

This is the last week of January. Hard to believe, but the year is really off and running now. From this point forward it’s not really the beginning of the year anymore. We’re in it. So what does that mean for our goals?

I don’t know about you, but I love setting goals. For me they are really motivating and fun to plan. It makes me feel alive to imagine all the creative projects I will do for my life and business.  With all this good feeling it’s hard to imagine not accomplishing any of those lovely intentions, but unfortunately, that’s what often happens.

Life gets in the way. Something will come up to throw us off course. It’s natural. Life is not linear. There are bumps and curves in the road. Sometimes there are even giant potholes! However, life is not the problem. It is not usually outside forces that ultimately keep us from reaching our goals. It’s how we [Read more…]

Follow Your Bliss. Period. End of Story.

Follow your bliss. Turn your passions into profits. Follow your heart and the money will follow. Have you heard phrases like these? What do you think? Does it make you feel excited to think about following your passion? Or do you think it’s all a bunch of new-age hype?

I’ve heard a lot lately about how following your passion is just a bunch of hooey. Yes, I said, hooey. What these nay-sayers suggest is following your passion is not a sound business approach. It takes hard work to be successful. If you are passionate about what you do, great. If not, it doesn’t matter. What does matter is putting your nose to the grind stone and getting it done.

Again, I’ll ask you. How does that make you feel? Do you believe success is hard work? Are you  nodding your head in agreement? Or do you feel slightly pinched in the throat? Well, I’m going to tell you, [Read more…]

When Perfectionism Pays Off

file1261343245403The greater danger for most of us lies not in setting our aim too high and falling short, but in setting our aim too low and achieving our mark. -Michelangelo

I think perfectionism gets a bad rap. Every where you turn you are told to stop being so hard on yourself and light up, but I have begun to question that line of thinking. Ok, I get it, you shouldn’t allow yourself to get caught up in a shame spiral, but what if in an effort to avoid self-destruction we are actually selling ourselves short?

For most of my life I have struggled to perfect my singing technique. In fact, it’s probably the reason I’m sitting here writing this blog instead of standing on a beautiful stage somewhere singing La Traviata. It is also the reason I still sing. I never lost the desire to perfect my technique. I still think about how forward or back my sound is. How much vertical space to give a tone. How much pressure to use. I concentrate on loosening my jaw and eliminating tongue tension. And you know what?  [Read more…]

The Brand Wisdom of Men

This past Father’s Day as I thought about all the most important men in my life, I couldn’t help but feel blessed. I have had the great fortune to know, love and be loved by some pretty incredible fathers. The lessons I have learned from these guys have been profound and I try to incorporate them into my personal brand and life on a regular basis.

Here is some of the wisdom I’ve gleaned from my male heroes: [Read more…]