This is the time of year when we do end-of-year reviews. We look at what went well and what we’d like to do differently moving forward. After all, we want next year to be even better than this one. What often happens, however, is January 1st comes and goes and before we know it, it’s March and things don’t look quite how we’d hoped. Why?
The answer is simple. We tend to follow the same patterns over and over again. We get comfortable with what we know, who we know and how we operate. Although repetition can be wonderful tool in business, it can also become a crutch which stymies our growth. Further, it can make our businesses and brands stale.
So how can you break the repetitive cycle to infuse your business with new life in the new year?
Here are a few tips to help.
1. Decide what you want. Do you want more money? [Read more…]
We live in a world where everyday there are more and more options available to us, especially for women. It used to be that as a woman your two main career choices were either nurse or teacher. Nurses and teachers happen to be my personal heroes so I’m not knocking those professions. Now, however, a woman can choose to be just about anything her heart desires. This is a great improvement, but it comes with its own set of challenges. With so many options it can be hard to choose a direction. Wouldn’t it be great if there was some magic wand you could wave that would just point you in the right direction? Well, there is and it’s call personal branding.